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Ogilvy’s campaign for Project Nanhi Kali tells the story of two Lajjos

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The project has been designed to support girls from underprivileged families

exchange4media Staff Mar 13, 2022 4:00 PM

Asha Kharga joins Mahindra Group as Chief Customer & Brand Officer

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Prior to this, Kharga was with Axis Bank as Executive Vice-President & Group Chief Marketing Officer

exchange4media Staff Apr 5, 2021 11:16 AM

Axis Bank rolls out digital films for festive campaign

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The latest campaign, conceptualised by AutumnGREY, is built around the bank’s brand philosophy of being ‘Dil Se Open’

exchange4media Staff Oct 24, 2020 8:43 AM

Axis Bank & Lowe Lintas talk of resilience among people in new campaign

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The campaign is meant to promote the bank’s ‘Full Power Digital Account’ offering

exchange4media Staff Sep 26, 2020 8:05 AM

Lowe Lintas curates ‘Zindagi Rahe Open’ campaign for Axis Bank

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The film was mostly shot using mobile phone cameras of Axis Bank employees across the globe

exchange4media Staff May 6, 2020 6:56 PM