ashish-seghal

Did the Big Four's ad revenue surpass pre-NTO levels?

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FICCI EY Report 2021 estimates that the channels would have generated Rs 300- Rs 400 crore of incremental ad revenues in 2020 and will likely grow to Rs 1000 crore in 2021

Sonam Saini Jun 18, 2021 7:36 AM

ZEEL rejigs ad sales team to focus on top clients, widen advertiser pool

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The company has roped in former Star India SVP- Ad Sales Omkar Kore as National Head - Key Accounts (TV + Digital)

Javed Farooqui May 26, 2021 9:09 AM