ayodhya-matter

The soft power of brand (Ram)ifications

rishna Iyer, Director - Marketing, MullenLowe Lintas?blur=25

Guest column: Krishna Iyer, Director - Marketing, MullenLowe Lintas Group writes about Ram temple inauguration as an opportunity for brands to tap into India's spiritual soft power on a global stage

Krishna Iyer Feb 8, 2024 1:21 PM