According to senior industry players, news channels want to be on DD Free Dish due to the incremental reach it provides but the cost of buying a slot has increased significantly

Javed Farooqui Feb 23, 2022 8:49 AM

The public notice reads that broadcasters desirous of allotment of the slot on DD Free Dish are required to provide clear and unambiguous proof in support of genre classification of their channel

exchange4media Staff Dec 17, 2021 8:37 AM

Native Header Bidding allows the Outbrain advertising engine to programmatically bid into display and video ad units to serve Outbrain Native Ads

exchange4media Staff Dec 14, 2021 12:27 PM

10 of the 22 bidders are now in the race to buy new IPL teams, which will enter the league from the upcoming 2022 season

exchange4media Staff Oct 25, 2021 3:52 PM

From 2022 season onwards, the IPL will have 10 teams instead of 8

exchange4media Staff Oct 22, 2021 3:06 PM

Industry-wide header bidding integration enables advertisers and DSPs to have visibility to available ad impressions and place competitive bids for that inventory

exchange4media Staff Jul 29, 2021 11:10 AM

The RPFs for the cricketing body's website and mobile apps will be available for purchase till March 31, 2021

exchange4media Staff Mar 17, 2021 8:18 AM

The e-tenders will be available for bidding till 23rd February 2021

exchange4media Staff Feb 12, 2021 8:37 AM

The document issued by DMRC states that wrapping of Line 8 trains will be subject to a maximum of 10% of total train coaches and a maximum of 20% of total train sets

Noel Dsouza Oct 26, 2020 8:12 AM

The ad film for the CARS24’s Unique Bidding System has been launched on television and on social media pages of the brand

exchange4media Staff Oct 24, 2020 8:52 AM