According to senior industry players, news channels want to be on DD Free Dish due to the incremental reach it provides but the cost of buying a slot has increased significantly
The public notice reads that broadcasters desirous of allotment of the slot on DD Free Dish are required to provide clear and unambiguous proof in support of genre classification of their channel
Industry-wide header bidding integration enables advertisers and DSPs to have visibility to available ad impressions and place competitive bids for that inventory
The document issued by DMRC states that wrapping of Line 8 trains will be subject to a maximum of 10% of total train coaches and a maximum of 20% of total train sets