brand-promise

Customer centricity essential for driving business growth: Kantar CX+ study

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The CX+ study reveals that for many retailers there is a huge gap between the brand promise and customer experience

exchange4media Staff Aug 6, 2020 5:09 PM

Mamaearth highlights brand purpose of 'Goodness Inside' in new campaign

MAma Earth?blur=25

It is a digital and social media led campaign with the key message that goodness isn’t a superpower or a special gift

exchange4media Staff Jul 13, 2020 1:35 PM