Guest Column: Mamta Dhingra, Founder of Lateral Sutra, writes how COVID-19 is actually an opportunity for most of us to contribute to real problem solving
According ZEE5, publishers can evolve their platforms from an IO-based sales process to biddable platforms, used by search engines and social platforms
The #BanegiBaatSaathSaath campaign has been rolled out across media along with a film, which is an ode to the entire TV industry coming together to entertain viewers
Dr Gupta, Chairman, Kent Ro, tells us why the company continued to advertise during lockdown, about lessons learnt from the Atta and Bread Maker controversy and more