The campaign introduces the thought of AI getting faster to the extent that humans will struggle to keep pace, making it increasingly harder for people to get time to just sit back and do nothing

e4m Staff Nov 28, 2024 4:32 PM

The new film emphasises the brand's commitment to democratising domestic duties

exchange4media Staff Dec 17, 2022 8:54 AM

The month-long campaign will salute women’s inspiring strength with a change in its packaging

exchange4media Staff Mar 14, 2021 10:00 AM

The digital campaign urges audiences to stay safe at home and ‘Enjoy Responsibly’

exchange4media Staff Dec 13, 2020 6:00 PM