Sameeksha Uniyal, Senior Brand Manager, Brand BACARDÍ, India & South-east Asia, discusses the journey of NH7 Weekender along with their new marketing strategies
Arun Mittal, Account Director, PR Pundit, shares his thoughts on being in the ‘e4m PR and Corporate Communications 40 under 40’ list, upcoming trends in the industry, future goals, & more
It all started with IPL 2020 when established brands were sidelined by startups, like Dream11 and Unacademy, to dominate the league in the sponsorship game