csr-intiatives

LG pledges to contribute Rs 1 Cr to support the Armed Forces with ‘Kar Salaam’ initiative

The initiative, dedicated to the soldiers of India, was started 3 years ago to salute their spirit of generous contribution and service towards the nation

e4m Desk Jan 23, 2021 4:00 PM

Purpose-driven marketing will be critical for brands post-COVID: Industry experts

Marketing experts share their views on how brands should maintain their core principles while conceptualising purpose-led campaigns during the COVID-19 pandemic

Noel Dsouza May 18, 2020 9:04 AM