Surf Excel crosses $1 billion in sales: A sparkling brand journey Sales have risen 32% despite inflation thanks to the popularity of its Rs 10 packs e4m Desk Feb 17, 2023 1:20 PM
Surf Excel tugs at heart strings with a Ramzan ad on selfless deeds or 'neki' Like always, the brand communicates its central message – that stains are fine if they are a result of good deeds – through children as its spokespersons e4m Desk Apr 27, 2020 3:22 PM