Manjiree Gohad elevated as Director – Marketing Communications at UBS
She has been associated with the organisation for five years
Date-wise News
BBC raids: Survey has thrown up several discrepancies and inconsistencies, says govt
The survey unearthed crucial pieces of evidence by way of employee statements, digital proof and documents which will be further examined in due course, according to CBDT
Neal Mohan: All about the new YouTube CEO
Mohan joins a growing list of Indian-origin CEOs at the helm of US-based global giants
BES Expo 2023 begins in Delhi
The event is being held after a gap of two years
Is Brand SRK shining in the Pathaan afterglow?
Hits for actors mean a concomitant increase in endorsements and fees, hence SRK's brand portfolio could bloom, say experts
Edelman APAC goes for new leadership
Rakesh Thukral is named COO and Adrian Warr moves into a regional role, as Warren Fernandez reshapes leadership team
FINN Partners and Hyderus join hands to create global health communications and policy
The move enables FINN to address pressing health priorities in developed and developing nations
JioCinema to revolutionize IPL 2023 viewing with unmatched coverage & innovative features
The free offering on a large scale includes the latest technological advancements that enable 4K streaming, providing breath-taking clarity and detail that is 4 times the resolution of HD
Surf Excel crosses $1 billion in sales: A sparkling brand journey
Sales have risen 32% despite inflation thanks to the popularity of its Rs 10 packs
The Hindu Lit For Life makes on-ground comeback after 3-year hiatus
The Hindu Lit For Life 2023 will have 30+ speakers and over 17 sessions
Polycab India becomes official partner for ICC
Madison Media and Professional Management Group consulted Polycab on the deal
Twitter shuts down 2 of 3 India offices
Seen as part of the cost-cutting measures, the staffers have been asked to work from home
Philips Domestic Appliances names Omnicom Media Group as global media partner
The collaboration will start in April
'Separating advertising from integrated marketing communication is tough today'
At the unveiling of the Pitch Madison Advertising Report 2023, panellists engaged in a discussion on the topic ‘Are Advertisers undervaluing the role and importance of IMC?’
Nestle Q4: Profit up 65%, marketing spends cut
MD Suresh Narayan told investors that the company has delivered its highest double‐digit growth in a decade
Govt plans FM radio station auction, OTT roll-out this year
Speaking at an event, IB Secretary Apurva Chandra also reportedly said the government will begin trial of direct-to -mobile television broadcast this year
First for OOH: Bright Outdoor Media IPO from March 14-17
The company seeks to enter the DOOH space and position the company in the ‘minds of people, Chief Managing Director Dr. Yogesh Lakhani told e4m
Best ads of the fortnight: ACKO’s ode to Mumbai, SuperteamDAO’s Roger Federer ruse
Our pick of the most innovative commercials between Feb 1 and 15
Supersonic has always tried to make music & lifestyle accessible to all: Gaurav Mashruwala
Mashruwala, Business Head, Viacom18 LIVE, shared that the music festival has already onboarded multiple partners including Budweiser, Nexa and JBL
Bruised, not broken: How do brands cope with murky waters?
Conglomerates of any domain need to understand that there is no one way to deal with crisis situations and the best way perhaps is an honest response, say industry observers and marketing strategists
NTO 3.0: Broadcasters send notice to cable operators on price hike
The notice has been sent to AIDCF members who have decided not to raise channel pricing till a case in this regard is being heard by the Kerala HC
Susan Wojcicki steps down as YouTube CEO, Indian American Neal Mohan to take over
Mohan is a long-term deputy of Wojcicki and was always considered a frontrunner for the post