The DAN e4m Digital Advertising Conference saw industry experts share insights during the Mad Men versus Math Men panel discussion
At the DAN e4m Digital Advertising Conference, Agarwal, Founder & CEO of IndiaMART, sheds light on the importance of tapping the MSME sector and the adoption of digital among them
Short format, native content and the ability to influence and co-create are the pillars of new-age audience engagement, according to Singh, VP Monetisation (India), TikTok Ads
Goswami, MD & Editor-in-Chief- Republic TV, speaks to Ashish Bhasin, CEO, APAC & Chairman India, DAN, about the digital future, decline of Print and telling authentic stories to bring about change
Social media leads in digital media ad spends with BFSI being the biggest spender
The theme for the 4th edition this year is aptly titled ‘Indian Digital Ad Industry: Rs 50,000 Crore Opportunity by 2025’