Viacom18 Chief Content Officer Manisha Sharma spells out the network's strategy for its dance reality show Jhalak Dikhhla Jaa
The dance show will be telecast on May 29th and 30th Saturday at 7:30 pm
The dance reality show has not only helped build on the perception of the channel, but it has also raked in numbers, with an average of 1.18 TVR, making it the highest-rated show on the channel
The channel has announced the audition dates of the show at five locations across the state starting from Thiruvananthapuram on 12 January