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OOH share in AdEx can grow to 10%; I am bullish on tech, DOOH & Programmatic: Sam Balsara

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Sam Balsara, the Chairman of Madison World, delivered a closing keynote at e4m OOH Conference on Wednesday

e4m Staff May 9, 2024 8:10 AM

65% of spends in OOH comes from top 5 categories: Jayesh Yagnik, MOMS Outdoor

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Speaking at e4m OOH Conference 2024, Jayesh Yagnik, CEO, MOMS Outdoor Media Solutions, talked about unlocking the untapped potential of OOH in non-metro

e4m Staff May 8, 2024 6:01 PM