Can brand Micromax stage a successful comeback? Industry watchers note that if the brand can compete better on strategy, price and features this time, it could emerge victorious with its comeback Misbaah Mansuri Nov 5, 2020 8:27 AM
How the ad landscape is headed for a change with new norms on comparative advertising Industry observers believe that fair implementation of the norms could help curb opportunistic advertising practices Misbaah Mansuri Sep 7, 2020 8:41 AM