ZeroPay comes up with quirky ‘short-term need’ campaign
As part of the campaign, condom packets with short-term needs written across them were distributed all over Bangalore
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CRED's #IndiraNagarKaGunda amasses 114K in engagement within a week
Conversations about the campaign amounted to more than 31K mentions in less than a week, with a line from the ad 'Indira Nagar Ka Gunda' becoming the top trending hashtag
Brands tip their hats to 'Indiranagar Ka Gunda'
From Zomato to Parle G, here’s how other brands anchored on to CRED and Rahul Dravid’s big moment on social media