Practically assigns media duties to Madison Media
The account was won in a multi-agency pitch and will be handled by Madison Media Infinity
learning-app
How Dream11 beat BYJU'S & Unacademy to win IPL title sponsorship
Frontrunner Tata dropping out after their set of conditions was unmet also worked in the gaming platform's favour
Disney Channel India to launch kids DIY show ‘Imagine That’
The channel will also onboard three brands – Cello ColourUP, BYJU’S and ITC Savlon – as key sponsors
EduTech sees rise due to Coronavirus, offers free content to students stranded at home
The industry has witnessed a 50% increase in consumers as companies offer free content to the quarantined students