made-for-ad-sites

‘Made for Ad’ sites gobbling up big chunk of digital ad spends: Is there a way out?

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These sites generate a whopping 21 percent of ad impressions and take away 15 percent ($13 billion) of digital ad spend of the Open Web Programmatic, which is a $88 billion global market

Kanchan Srivastava Sep 29, 2023 8:42 AM