media-and-entertainment-lead

AVOD will continue to rule CTV: Ashish Pherwani

Ashish Pherwani?blur=25

At e4m CTV Conference, Ashish Pherwani, Media and Entertainment Lead, EY, shared that in three years, 30% of the content on CTV will not be from large broadcasters

e4m Staff May 11, 2024 8:32 AM