Ubon ropes in Neha Kakkar as brand ambassador
The brand's association with the singer will strengthen its appeal among musicophiles and enhance the customer base
neha-kakkar
13% rise in music consumption across India during lockdown: Gaana study
While Arijit Singh, Tanishk Bagchi, Neha Kakkar, Pritam and Badshah have emerged to be popular among Indian artists, Justin Beiber, Selena Gomez and Ed Sheeran are favourites among global artists