There is high support & goodwill to ensure BARC currency is respected: Sunil Lulla Lulla, CEO of BARC India, addresses key topics such as TV viewership in the lockdown, the impact of data blackout period on the news genre and meter tampering Naziya Alvi Rahman Dec 8, 2020 8:48 AM
Total TV news consumption higher in PrimaVU than in currency panel: BARC India As per the data for Week 18, DD National ranks one on the top ten channel list in PrimaVu homes, followed by Star Plus & Sony Sab e4m Desk May 20, 2020 2:11 PM
News genre sees 24% growth in Advertising Free Commercial Time for Week 12 As per the BARC-Nielsen report, the Food & Beverage industry dominated the space with a 24% increase sector-wise e4m Desk Apr 3, 2020 8:32 AM