Kumar will be primarily responsible for analyzing consumer behaviour and using all channels of communications and marketing to reinforce the brand message in a sustained manner

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The brand launched Peps Cameo with the tagline ‘A celebrity unlike any other, and you deserve nothing less’

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With Diwali almost knocking on our doors, real estate and the mattress industry are looking forward to the festival season for a boost in sales as work from home becomes the norm

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Conceptualised with Phantom Ideas, the campaign is a series of boring topics aimed at putting people to sleep

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