r-balki

If an ad is not interesting, it’s a waste of time: R Balki

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At the Pitch Madison Advertising Report 2024, filmmaker R Balki highlighted the significance of creative content in the context of advertising during IPL

Ritika Upmanyu Feb 16, 2024 10:35 AM

Shah Rukh Khan & Amitabh Bachchan join forces with R Balki for Everest

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The campaign starring the superstars captures the essence of home-cooked meals and the emotions they evoke

exchange4media Staff Sep 12, 2023 2:06 PM

MullenLowe Lintas Group showcases its philosophy in ‘Brands to Stands’

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Authored by S. Subramanyeswar (Subbu), Chief Strategy Officer – APAC & Head of Global Planning Council, MullenLowe Group, the compendium chronicles successful brand stories shaped by the group

exchange4media Staff Mar 31, 2022 11:43 AM

'Gerson was Gerson'

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Guest Column: Filmaker R. Balki remembers Gerson Da Cunha as a person who had dedicated his mind, body and soul to the issues of the world around him and was tirelessly fighting to solve them

R. Balki Jan 11, 2022 8:44 AM

OTT content marketplace has not matured at all: R Balki

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Filmmaker & screenwriter Balki, who was the Jury Chair for e4m Play 2021 Metal Announcements, had a conversation with Dr Annurag Batra, Chairman & Editor-in-Chief, e4m & BW Businessworld

exchange4media Staff May 13, 2021 8:37 AM

Advertising is a reflection of where the country is: R Balki

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On day two of e4m Content Jam, adman and filmmaker R Balki, joined Nawal Ahuja, co-founder and director, exchange4media,  in a no-holds-barred conversation about the changing nature of ads

exchange4media Staff Nov 27, 2020 9:11 AM