Date-wise News
According to Elara Capital SVP Karan Taurani, radio as a medium is estimated to report the slowest growth vs other forms of traditional media
exchange4media Staff Jan 11, 2022 4:35 PM
Features in brand’s 360-degree integrated campaign that will be seen across TV, digital, print & OOH
exchange4media Staff Jan 11, 2022 4:26 PM
The campaign talks about the hassle of paper-work for insurance claims
exchange4media Staff Jan 11, 2022 4:03 PM
According to the TRAI report, the total pay active subscriber base of private DTH operators has decreased by 1.4% to 68.89 million in September 2021 from 69.86 million in June 2021
exchange4media Staff Jan 11, 2022 4:02 PM
Kshirsagar will lead the company’s marketing initiatives as it expands into new markets across the globe
exchange4media Staff Jan 11, 2022 3:45 PM
Johar will be working closely with the brand’s in-house design, marketing, and creative teams and provide direction for their upcoming campaigns
exchange4media Staff Jan 11, 2022 2:49 PM
The decision over the sponsorship change was reportedly taken during the IPL Governing Council meeting on Tuesday
exchange4media Staff Jan 11, 2022 2:36 PM
The conclave can be watched live on NewsX and India News from 9 AM onwards on January 11
exchange4media Staff Jan 11, 2022 2:07 PM
The businesses will be managed from Wavemaker’s Bangalore, Mumbai and Delhi offices
exchange4media Staff Jan 11, 2022 1:05 PM
The mandate includes social media management, creative solutions, ORM, media planning & strategy, and influencer marketing
exchange4media Staff Jan 11, 2022 12:47 PM
The brand will roll out a series of campaigns with Rashmika to consolidate its foothold in the Southern markets
exchange4media Staff Jan 11, 2022 12:37 PM
The brand's first 360-degree ad campaign has been designed and conceptualized by Havas Worldwide India
exchange4media Staff Jan 11, 2022 12:32 PM
Bedi formerly led Ogilvy’s 82.5 Communications as President
exchange4media Staff Jan 11, 2022 10:11 AM
India has retained its position as top market in app downloads on Google Play, followed by Brazil, Indonesia, the US and Russia, as per Sensor Tower's Q4 2021: Store Intelligence Data Digest report
exchange4media Staff Jan 11, 2022 9:13 AM
Guest Column: Dr. Sandeep Goyal, MD Rediffusion, writes on how accurate consumer targeting will be the No. 1 requirement for brands & the other trends in advertising that will define the years ahead
Sandeep Goyal Jan 11, 2022 9:12 AM
Pandemic-centric ads inevitable in 2022 but brands need to be balanced in approach, opine industry experts
Mansi Sharma Jan 11, 2022 9:10 AM
TV will continue to be the popular medium for all category of brands, and the sector is expected to see double-digit growth in AdEx in 2022, share experts
Sonam Saini Jan 11, 2022 9:09 AM
Prior to this, Grieve was Chief Creative Officer at Abbott Mead Vickers BBDO
exchange4media Staff Jan 11, 2022 9:09 AM
UAE has been kept as the next option in case Covid-19 cases continue to rise in India
exchange4media Staff Jan 11, 2022 9:01 AM
Radico Khaitan is among the 500 Indian companies being honoured at the inaugural 'Pride of India Brand awards' by the exchange4media group
exchange4media Staff Jan 11, 2022 9:00 AM
In today's 'Year-ender story of 2021' series, Deepshikha Dharmaraj, CEO, BCW India Group, discusses how purpose-driven communication will continue to be the way ahead for the year 2022
exchange4media Staff Jan 11, 2022 8:48 AM
Guest Column: Filmaker R. Balki remembers Gerson Da Cunha as a person who had dedicated his mind, body and soul to the issues of the world around him and was tirelessly fighting to solve them
