The campaign is a series of ‘true to life’ videos with Kapoor highlighting the essence of Father’s Day
The ‘surgery ka naya address’ campaign shall run across social media platforms of the brand, with the first three videos releasing within a month
Kapoor started appearing on ProDot’s product packaging and digital media platforms from the end of July 2020
The campaign is has been released across digital channels with #LoveForever including Facebook, Instagram, YouTube & Twitter.