SBI General Insurance reminds listeners about the value of health insurance
The new educational radio campaign will be spread across India’s leading stations covering various cities
shefali-khalsa
Why empathy needs to be at the centre of marketing
Guest Column: Shefali Khalsa, Head - Brand and Corporate Communications, SBI General Insurance, writes how the recent COVID-19 situation has brought a new perspective of ‘empathy-based marketing’
e4m MarTech League: AI with video marketing will help brands precisely target end-users
On the virtual roundtable, industry leaders shared insights on the consumer sentiment shifting towards video content, integration of AI and Video marketing; and the next-gen marketing strategies