short-videos

Short videos no longer sweet? 33% drop in monthly active users in 2023

Avg monthly active users of short videos dropped to 246 million in 2023 from 366 million in 2022, as per an industry report

Kanchan Srivastava Apr 10, 2024 8:44 AM

YouTube’s big bet on creators and Shorts: How can marketers use it to their ad-vantage?

Experts say by fostering this ecosystem, YouTube draws interesting and varied content, offering advertisers a dynamic platform to reach target audiences

Shantanu David Feb 14, 2024 8:49 AM