sports-viewership

Sports viewership has significant headroom for growth in India: Shashi Sinha

e4m Connected TV conference Shashi Sinha?blur=25

At the e4m Connected TV conference, Shashi Sinha, CEO of IPG Mediabrands India, said a premium panel for CTV measurement is set to provide advertisers with more reliable insights

e4m Staff May 13, 2024 8:09 AM