Date-wise News
MyGlamm POUT by Karan Johar is the first celebrity makeup brand to be made available on Blinkit
e4m Staff May 13, 2024 6:31 PM
In his new role, Mayuresh will lead the creative efforts and work closely with FCB India's CEO Ashima Mehra
e4m Staff May 13, 2024 5:18 PM
The alliance will cater to clients seeking a comprehensive range of distribution and customer-facing solutions
The company has launched an ad campaign on the occasion of Akshaya Tritiya
e4m Staff May 13, 2024 3:01 PM
In an email to company leaders, WPP CEO Mark Read has spoken of the need to ‘go beyond emails to take advantage of virtual meetings, AI and deepfakes’
e4m Staff May 13, 2024 1:51 PM
The event was inaugurated by the Prime Minister of Mauritius Shri Pravind Kumar Jugnauth
e4m Staff May 13, 2024 1:49 PM
At the e4m CTV Conference, industry leaders shared insights on how CTV can be leveraged for sports marketing and the opportunities that lie ahead concerning the upcoming Cricket World Cup
e4m Staff May 13, 2024 1:47 PM
The brand aims to leverage the association with Rakul Preet Singh for reaching out to pet moms on the occasion of Mother’s Day
e4m Staff May 13, 2024 1:31 PM
The campaign film, directed by Anna Joseph, transforms the human body into a canvas of landscapes
e4m Staff May 13, 2024 1:06 PM
Ritika Malhotra was with FCB Kinnect as its VP – West in her previous stint
e4m Staff May 13, 2024 12:49 PM
The three-film campaign has been crafted by Moonshot Digital creative agency with scripts written by Tanmay Bhat and co.
e4m Staff May 13, 2024 12:32 PM
Editor's Note: This story has been updated to include the other partners Filmfare is working with. The earlier error is regretted
Ruhail Amin May 13, 2024 11:45 AM
The proposed platform will reportedly showcase content that will promote Indian nationalism, culture and values
e4m Desk May 13, 2024 10:42 AM
The OpenAI CEO posted on X, rubbishing reports of launching a search engine or ChatGPT 5. Instead, today's event may tease updates on ChatGPT and ChatGPT 4
By involving the Ministry of Electronics and Information Technology, the Centre wants to identify violators with appropriate legal action and penalties
This blog has been written by London-based veteran admen Brian Jacobs, Founder at B&JA and Nick Manning, founder at Encyclomedia International
Brian Jacobs and Nick Manning May 13, 2024 9:15 AM
Rajiv Rajagopal, Business Head at GroupM, was the keynote speaker at the e4m CTV Conference where he spoke about 'Cracking the Code: Understanding and Targeting the Connected TV Viewer'
e4m Staff May 13, 2024 9:08 AM
After presenting RoadStar before AAAI last week, IOAA said that it may take a few weeks for the tool to become an industry currency since AAAI has been seeking clarity over unified privacy protocol
Kanchan Srivastava May 13, 2024 8:51 AM
Speaking to exchange4media, Gulab Patil, Founder & CEO, Lemma, said the revamp was initiated upon observing a demand for campaigns that could seamlessly extend across various formats
Sonam Saini May 13, 2024 8:49 AM
At the e4m Connected TV conference, Shashi Sinha, CEO of IPG Mediabrands India, said a premium panel for CTV measurement is set to provide advertisers with more reliable insights
e4m Staff May 13, 2024 8:09 AM
