techmanch-2021

In-housing enables different sources of data to talk to each other: Richa Arora

richa arora?blur=25

At eTechManch 2021, Arora, Managing Partner and CEO, ESG, Stewardship Services, delivered keynote on ‘New Frontiers: How In-Housing is Changing Digital Marketing’

exchange4media Staff Jun 28, 2021 2:03 PM

Brands need to build AR capability before it reaches critical mass: David Kaganovsky

David Kaganovsky?blur=25

While speaking at the e4m eTechManch conference, Kaganovsky, the Global CTO at Wakemaker, reiterated that investing in AR at the right time will help brands reap its benefits when it goes mainstream

exchange4media Staff Jun 25, 2021 9:14 AM

Personalizing at scale is imperative today: Deepak Iyer

deepak iyer?blur=25

Iyer, President-India at Mondelez International, emphasized how companies should establish a digital council and reskill teams to stay ahead of the curve In his keynote session at e4m eTechManch

exchange4media Staff Jun 25, 2021 8:29 AM