India-England Test series on Star Sports gets cumulative reach of 103 million viewers
The series has delivered highest test match viewership in the last five years, says the network
test-series
'One of the greatest days ever of Indian Cricket'
Guest Column: Basant Dhawan, CEO of TCM Sports, said that India’s victory should now set the tone for what should be an equally intriguing home series against England
Rishabh Pant: The soon-to-be blue-eyed boy of the brand world
Industry watchers discuss Pant's brand value shooting up post the Test series win and his recent association with JSW Sports