test-series

India-England Test series on Star Sports gets cumulative reach of 103 million viewers

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The series has delivered highest test match viewership in the last five years, says the network

exchange4media Staff Mar 19, 2021 5:14 PM

'One of the greatest days ever of Indian Cricket'

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Guest Column: Basant Dhawan, CEO of TCM Sports, said that India’s victory should now set the tone for what should be an equally intriguing home series against England

Basant Dhawan Jan 20, 2021 4:24 PM

Rishabh Pant: The soon-to-be blue-eyed boy of the brand world

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Industry watchers discuss Pant's brand value shooting up post the Test series win and his recent association with JSW Sports

Misbaah Mansuri Jan 20, 2021 9:32 AM