the-max

Tribes acquires full ownership of Ignite & The Max

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The agency, promoted by Gour Gupta, buys 100% stake from DDB Mudra

Ruhail Amin May 24, 2023 5:34 PM

Campaigns that revived OOH in the year of the pandemic

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Looking at some of the biggest OOH campaigns of 2020 that reiterated brands' trust in the billboard medium

Noel Dsouza Jan 5, 2021 8:52 AM

ŠKODA creates stunning display at Mumbai airport for new launches

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The brand took a first-mover approach in the category to target the growing premium and business air travellers at T2

exchange4media Staff Oct 9, 2020 4:16 PM

In-flight advertising gives OOH players a lot of inventory to tap into: Experts

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OOH players share their thoughts on the Global Inflight Market report 2020 and how in-flight media options create customised solutions to maximise consumer experience

Noel Dsouza Jan 28, 2020 8:30 AM

Measurability is our focus and technology will help us achieve it: Gour Gupta, Tribes

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Gupta talks about the evolution of Tribes, campaigns close to his heart and the key trends to keep in mind for 2020

Noel Dsouza Jan 6, 2020 8:45 AM