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‘Personalization is going to be key as far as digitalization is concerned'

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The first panel discussion on the dentsu-e4m Digital Advertising Conference 2021 focused on the change in consumer behavior and what that means for brand marketers

exchange4media Staff Feb 5, 2021 9:08 AM

e4m webinar today: Sir Martin Sorrell to discuss COVID impact on the marketing landscape

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Sir Martin Sorrell, Executive Chairman, S4 Capital & Founder, WPP, will join Dr Annurag Batra, Chairman & Editor-in-Chief, exchange4media Group, in the e4m webinar powered by Adobe & IBM

exchange4media Staff Jul 6, 2020 8:53 AM

DAN e4m Conference: ‘Creativity & performance marketing need to go hand in hand’

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The DAN e4m Digital Advertising Conference saw industry experts share insights during the Mad Men versus Math Men panel discussion

exchange4media Staff Jan 24, 2020 6:14 PM