Aerated drink print ads drop 43 pc in 2010: AdEx Analysis

Aerated soft drink print advertising registered a drop of 43 per cent in 2010 vis-à-vis 2009. Top 5 brands contributed to over 99 per cent share of the total ad print ad volumes, while PepsiCo topped the list of advertisers with 66 per cent share.

e4m by exchange4media Staff
Published: May 28, 2011 8:50 AM  | 1 min read
Aerated drink print ads drop 43 pc in 2010: AdEx Analysis
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Aerated soft drink print advertising registered a drop of 43 per cent in 2010 vis-à-vis 2009. Top 5 brands contributed to over 99 per cent share of the total ad print ad volumes, while PepsiCo topped the list of advertisers with 66 per cent share. More

Published On: May 28, 2011 8:50 AM