Bharat Matrimony urges all to make Holi safer for all, faces backlash on social media
Netizens accuse brand of trying to tarnish the Hindu festival
A video posted on Twitter by Bharat Matrimony has sparked a huge debate on the social media platform. The marriage services released the film on Holi, coinciding with Women’s Day, highlighting the harassment that women face in the name of playing colours. However, the film soon had netizens up in arms, accusing the brand of trying to tarnish the Hindu festival. #BoycottBharatMatrimony soon started to trend on the internet.
This Women's Day & Holi, let's celebrate by creating safer and more inclusive spaces for women. It's important to acknowledge the challenges that women face in public spaces and create a society that truly respects their well-being - today & forever.#BharatMatrimony #BeChoosy pic.twitter.com/9bqIXZqaXu
— Bharatmatrimony.com (@bharatmatrimony) March 8, 2023
Here are some of the reactions to the film:
The ONLY way @bharatmatrimony will learn a lesson, withdraw this acutely Hindu hating ad and apologise is if the fallout is economic. So far, they have been remarkably shameless. Only way to change this is to call them and register your protest. #BoycottBharatMatrimony pic.twitter.com/yTjCdkhJGq
— Shefali Vaidya. ?? (@ShefVaidya) March 9, 2023
A message about Women’s Day could easily have been sent without linking it to Holi. But that wasn’t the goal. The goal was to vilify Holi. Stop using Hindu festivals for anti-Hindu propaganda. #BoycottBharatMatrimony pic.twitter.com/KYUYMhbUxj
— Kavita (@Sassy_Hindu) March 8, 2023
Under the name of #Holi, Bharat Matrimony gives gyan to Hindus on violence against women.
— ADV. ASHUTOSH J. DUBEY ?? (@AdvAshutoshBJP) March 8, 2023
Bharat Matrimony has used the beliefs of Indians for some financial gain!
If you want to have fun, play with colors instead of feelings!
Sorry, @bharatmatrimony!#BoycottBharatMatrimony pic.twitter.com/VDEcPJvO5a
सुधार जाओ वरना हम सुधार देंगें @bharatmatrimony
— डा पप्पू चिकना (प्रो) (@drpappuchikna05) March 9, 2023
#BoycottBharatMatrimony pic.twitter.com/5M5Idk4XRR
#BoycottBharatMatrimony#Hinduphobia is rising & showing it's dirty fangs once again as we see coordinated attack on hindu festivals
— Ritu #सत्यसाधक (@RituRathaur) March 9, 2023
This time it's @bharatmatrimony
Just look at their horrendous anti hindu ads about #Holi showing it to be an anti women festival
Disgusting! pic.twitter.com/zVNcxtCh4Z
