Biba‘s film for new collection celebrates every person's unique style
The campaign is titled Har Nazar Mein Kuch Naya
Biba, an Indian wear brand, has unveiled its brand film Har Nazar Mein Kuch Naya on its social media channels. The film showcases Biba’s new collection.
“The film positions BIBA as a one-stop-shop for all the collections from chic workwear to comfy casuals, glamours festive attires, and occasion wear that ensures to stand out in the crowd,” stated a press release.
Said Siddharath Bindra, BIBA's Managing Director says: "At BIBA, we believe that fashion should be inclusive, diverse, and an expression of your individuality. 'Har Nazar Mein Kuch Naya' is not just a film; it's a celebration of every person's unique style and their journey through life. We are excited to showcase the variety that we have available at our stores today that beautifully caters to the various Indian fashion needs of a woman from casual to airport looks, work to festive wear and heavier occasions.”
The film, Har Nazar Mein Kuch Naya, can be viewed on BIBA's official website and social media platforms.