brand-comm to host one-day workshop ‘Brandate’

Integrated brand communications firm brand-comm leading is hosting ‘Brandate’, an insightful rendezvous on branding on June 30 this year from 9.30 am to 6 pm at the Grand Ashok Hotel, Bangalore.

The one-day workshop will be conducted by the architects of branding in India like Bhaskar Bhat, MD, Titan; D Shivakumar, VP and Country General Manager for CMO-India, Nokia; Raj Nayak, Chief Executive, NDTV Media; Sohanjeet Randhawa, Senior Manager-Marketing, Volvo India; S Ghosh, COO, Saatchi & Saatchi; Fazle Naqvi, Executive Director, Landmark Group Brands (India); Rajesh Lalwani, Founder, Blog Works; Shumone Jaya Chatterjee, Managing Director, Levi Strauss (India) Pvt. Ltd; Sanjay Prabhu, COO and Director, Radio Indigo; and Ramanujam Sridhar, CEO, brand-comm, among other players in the industry.

‘Marketing to youth’, ‘Global brands -- management in India’, ‘Future of ad agencies in India’ and ‘Blogs and brands’ are some of the topics that would be brainstormed upon during the workshop.

brand-comm’s Sridhar said, “Brandate will be a platform for learning and interacting with great minds from diverse sectors like IT, retail, automobile, FMCG, media, telecom and advertising. The architects of branding will share their knowledge and experience in building and nurturing successful brands, and the workshop will be a mix of presentations and panel discussions.”

“With the rapid changes in the Indian industry, it is imperative for marketing professionals to deal proactively to challenges and opportunities. This workshop will equip marketing professionals with insights and techniques to build their brands in a very competitive, constantly changing environment,” he added.