Face2Face: ‘The future is consumer specific, not location specific’
“A deluge of competitive messaging is being launched at the consumer at every touch point. As a reaction to this, the consumer has matured to demand higher quality, better service and more importantly, customisation. The outcome, consumers have become research oriented,” says Jagran Solutions’ Ambika Sharma.
“A deluge of competitive messaging is being launched at the consumer at every touch point. As a reaction to this, the consumer has matured to demand higher quality, better service and more importantly, customisation. The outcome, consumers have become research oriented,” says Jagran Solutions’ Ambika Sharma.More
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