HCL Technologies appoints W+K as creative partner
Global IT services provider HCL Technologies has engaged Wieden+Kennedy Delhi to work on a global brand strategy project. The first phase of the assignment starts with immediate effect.
Global IT services provider HCL Technologies has engaged Wieden+Kennedy Delhi to work on a global brand strategy project. The first phase of the assignment starts with immediate effect.
Krishnan Chatterjee, Vice President - Corporate Marketing, HCL Technologies, said, “Our engagement with Wieden+Kennedy Delhi is actually not new. We have been closely associated with its founders and team since 2005 on various other strategic marketing projects. Their fresh thinking, engaging operating style and cutting edge creativity are real assets to a partner like us. We believe we will receive a lot of value from this team yet again.”
Commenting on the win, Mohit Jayal, Managing Director, Wieden+Kennedy Delhi, said, “This is a particularly interesting assignment for us. We have worked with HCL Technologies before and learnt a lot about the category and HCL’s unique organisational philosophy. We look forward to doing some interesting and meaningful new work with them this time round as well. It should be fun.”
