Industry heads hail Shashi Sinha’s leadership & vision

Big names of the media and services industry cheer for Sinha’s achievements and contributions to the industry

e4m by e4m Staff
Published: Dec 2, 2023 9:07 AM  | 2 min read
Shashi Sinha
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The industry came together for the occasion of conferring Shashi Sinha with the AAAI Lifetime Achievement Award. Leaders from all walks of life recounted their journeys with the ad industry veteran.

Here are some of the reactions:

Raj Nayak, former Viacom18 COO; Founder & MD – House of Cheer

My association with Shashi goes back to almost over two decades now and I remember the first deal that we did when I was working for ESPN and Star Sports. Shashi, Kalpana, Nitin Karkare and I did a CEAT meeting, the first big deal which was a million-dollar deal. Ever since then, I have had great experiences with him. He is a great human being and a great friend. Above all the qualities he possesses, his consistency and the combination of mixing personal relationships but at the same time being extremely professional while ensuring it's a win-win situation is what I admire the most.

Ajit Verghese, Head of Network Advertising Sales - Disney Star

Whenever I think of Shashi Sinha, the only thing that comes to my mind is respect. I think wherever he is, in whichever role - be it a competitor or industry leader or a deal maker - whenever you meet Shashi, he not only respects individualism but also collaboration as he sees to it that everyone is having a win-win situation.

Rajeev Beotra, Vice President - HT Media

The only thing that I want to say is that I believe several people have joined this industry and stayed because of Shashi. You make this a better world, thank you for all that you do for all of us. You are one of the very big reasons why I have enjoyed my stint in the media industry as well. Thank you for everything that you have done.

Amarjit Singh Batra, MD – Spotify India

I've known Shashi almost more than a decade now, I started in 2009 in the advertising industry, I think he is one of those people who come from an angle strategy and vision. I would say for him that he is the nicest person I've come across, I've been a huge fan of him and I wish we could follow his footsteps and service the industry.

Published On: Dec 2, 2023 9:07 AM