At e4m Golden Mikes Radio & Audio Conference 2024, Shashi Sinha, IPG Mediabrands CEO, shared industry insights as he recalled his associations with Geetmala’s Ameen Sayani & Amul’s Dr Verghese Kurien
At the e4m Connected TV conference, Shashi Sinha, CEO of IPG Mediabrands India, said a premium panel for CTV measurement is set to provide advertisers with more reliable insights
Many advertisers are in wait-and-watch mode due to uncertainty over the poll outcome. They await the budget which will be tabled after the new government is installed, ad experts say
Speaking to exchange4media, BARC Chairman Shashi Sinha said it would take up to 6 months to launch the new meters
Guest Column: Writing for e4m's new series 'She Is Strength', Shashi Sinha, CEO of IPG Mediabrands India, shares how his wife has been a guiding light and a constant source of steadfast support to him
BARC Chairperson Shashi Sinha tells e4m that the council will soon consult broadcasters and advertisers on the new socio-economic classification system
Shashi Sinha, CEO of IPG Mediabrands, India, who had worked with Ameen Sayani for over six years on ‘Binaca Geetmala’, shares his memories of the iconic radio presenter
Ravi Kant, former vice chairman and former MD of Tata Motors was speaking at AAAI ceremony where Shashi Sinha, CEO of IPG Mediabrands India, received the AAAI Lifetime Achievement Award for 2023.
Jayen Mehta, the Managing Director of Amul, spoke about the long association with Sinha and the ad veteran's contributions to the industry
We bring to you moments from the ad veteran's life and the AAAI ceremony
The stalwarts of the advertising industry recount their associations with Shashi Sinha and share how the AAAI award was a unanimous decision
Big names of the media and services industry cheer for Sinha’s achievements and contributions to the industry
Hemant Malik, Wholetime Director on the Board of ITC & Divisional Chief Executive-Foods at ITC Ltd., reflects on his years of friendship and partnership with Sinha
Upon receiving the award for his outstanding contribution to the advertising industry, the CEO of IPG Mediabrands said: ‘We can do well only if the industry is doing well’
At the e4m Confluence - Media Investment Summit 2023, Sinha, CEO of IPG Mediabrands, spoke about the need for speed, agility and simplicity in agencies' success
The other key winners include Navin Khemka, Harshil Karia and Vinita Jain
Sinha joins the ranks of Subhas Ghosal, Alyque Padamsee, Mike Khanna, R K Swamy, Piyush Pandey, Sam Balsara and others
Industry leaders Shashi Sinha, Vikram Sakhuja and Avinash Pandey come together for the discussion moderated by Governance Now MD Kailashnath Adhikari
Sinha had been associated with ASCI for 20 years
The CEO of MediaBrands, India, engaged in an interesting conversation with Naziya Alvi Rahman, Editor, exchange4media during the e4m Confluence 'Media Investments Summit 2022'
Industry leaders will deliberate on what it takes to build 'The Media Agency of Tomorrow'
BARC India Chairman Sinha said the council will hold discussions with ZMCL about its decision to pull out of the measurement system
MRUC said in its annual report for FY 2021-22 that the Board is discussing various futuristic options to restart the survey as quickly as possible
At the report launch of Kantar BrandZ's Top 75 Most Valuable Indian Brands, Shashi Sinha, Subhash Kamath, Kartik Sharma and Prasun Basu shared nuggets of wisdom for brand building in the digital world
The word in the industry is that brands are going for a nearly 15 per cent cut in ad budget
‘Agencies, like Leo Burnett, Creativeland Asia, TBWA, BBDO, which had not participated in the last five-six years have come forward to participate this year’
New BARC Chairperson and IPG Mediabrands India CEO Shashi Sinha answers pressing questions around news channel ratings, landing pages, outliers and more at e4m NewsNext virtual conference
Speaking at e4m NewsNext virtual summit, MRUCI chairperson Shashi Sinha said they have been pushing for print+digital readership data because publishers have already made big leaps in the online world
Sinha takes over from Punit Goenka, MD & CEO, Zee Entertainment Enterprises Ltd.
Dias has been with the group for 27 years and its CEO for close to a decade
e4m TV First: Shashi Sinha, CEO, India, Mediabrands, shared his thoughts on the future of TV as a medium of advertising
According to sources, it is possible that IBDF, ISA and AAAI could pick an independent board member as BARC India Chairman
Sakhuja's key priority as TechComm Chairman will be to protect the integrity of TV audience measurement data
Vikram Sakhuja, Group CEO of Madison Media, has been nominated as Chairman of the board constituted by the consumer data intelligence company
Net ad revenues across digital formats will rise +19% to reach ₹254 billion in 2022, while linear ad sales will grow by +13% to reach ₹499 billion
On the birth anniversary of the celebrated adman, the group has instituted the award to recognise strategic partnership, something that Kapoor valued
We bring you a roundup of the news that made headlines this past week
With this phase 2 IPL having just 31 matches, the outlay required by brands to amass large scale reach and attention is much lower
As the second wave of COVID 19 starts to wane, we interview senior industry leaders and their 'Resilience Story' in the pandemic
The service will focus on creating content strategies for Mediabrands India clients
Industry experts discuss the recent findings by BARC India's TV Universe Estimates 2020, which shows a 6.9% growth in Indian TV households in 2020
Kapoor was an integral part of many of Amul’s memorable campaigns and the launch of a number of its brands
Industry experts discuss the many challenges and opportunities in the year dubbed as the toughest for media agencies so far
Media veteran and Chairperson of the technical committee of BARC, Shashi Sinha speaks to Kailashnath Adhikari, MD, Governance Now, about why the ratings body is one of the best systems in the world
The panellists explored how demand will push the economic activities further in the non-metros during the festive season
The distinguished panellists will share insights on the festive demand, economic recovery and road ahead for non-metros
Shashi Tharoor-led IT panel may also take up the issue after MP Karti Chidambaran wrote to the Standing Committee, raising concerns about the 'legitimacy and reliability' of the TRP system
Shashi Sinha, Chief Executive Officer, IPG Media recounts the bold bets Shankar has taken through this career, scaling great heights
We bring you a roundup of the news that made headlines this past week
Two new Board members, Sivakumar Sundaram & Sejal Shah, also appointed