Infinity Learn launches campaign with Rohit Sharma

Infinity Learn by Sri Chaitanya has teamed up with Captain and Hitman Rohit Sharma to launch an educational ad campaign titled 'Rohit Sharma Badal Gaya.' This collaboration aims to inspire and empower students across the nation, showcasing the transformative power of education for personal growth, stated a release.

The campaign 'Rohit Sharma Badal Gaya' revolves around the premise that Rohit Sharma has been exploring the Infinity Learn app, and is inspired by its features like Live Classes, Self-learn, (CYOT) Create Your Own Test, and Detailed Reports and Analysis. 

“Rohit Sharma begins applying these features in every sphere of his life. He demands the same level of preparation from his staff, coach, and those around him. In a series of four insightful ads, the viewers can witness secret meetings among Rohit Sharma's team members as they try to adapt to his new expectations. However, their covert discussions are disrupted by our Hitman, who patiently explains the features of Infinity Learn and why they are important,” said the release.

The campaign expands to also give fans the chance to win a Rohit Sharma autographed bat.

Commenting on the campaign, Ujjwal Singh, President & CEO of Infinity Learn by Sri Chaitanya, expressed his excitement about the collaboration, stating, " I am pleased to inform you that Infinity Learn is embarking on this journey as well, aligning with the profound potential that lies within the intersection of sports and academic excellence. Infinity Learn has consistently championed exceptional students with outstanding results. Our collaboration with Rohit Sharma aligns perfectly with our vision of ‘Powering Learners’ Success’ to reach their full potential. By combining Rohit Sharma's remarkable journey with our innovative learning solutions, we aim to inspire and transform the lives of countless learners." 

Rohit Sharma, renowned Indian cricketer, and brand ambassador of Infinity Learn by Sri Chaitanya, shared his enthusiasm for the campaign, saying, "My experience with Infinity Learn has been incredible. I've been fortunate to witness their steadfast dedication to delivering quality education and fostering student empowerment. The 'Rohit Sharma Badal Gaya' campaign represents our shared conviction in the transformative power of education. Together, we aim to inspire and ignite the passion for learning in students across the nation." 

The ad campaign, created in collaboration with O’factor, is launched across various media platforms, including digital channels, and social media, reaching millions of students and young learners nationwide. It aims to ignite a spark within every individual, encouraging them to embark on their transformative educational journeys.