Insurance sector advertising in print up 26 pc in FY10: AdEx Analysis

Insurance sector advertising in print grew by 26 per cent during FY 2009-10, as compared to FY 2008-09. LIC was among the top 10 brands of the insurance sector advertised in print during this period. High advertising share of insurance sector was seen in non-metro newspapers during FY10.

e4m by exchange4media Staff
Published: May 31, 2010 8:39 AM  | 1 min read
Insurance sector advertising in print up 26 pc in FY10: AdEx Analysis
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Insurance sector advertising in print grew by 26 per cent during FY 2009-10, as compared to FY 2008-09. LIC was among the top 10 brands of the insurance sector advertised in print during this period. High advertising share of insurance sector was seen in non-metro newspapers during FY10. More

Published On: May 31, 2010 8:39 AM