Marketing opens up new ways of seeing the world

If you look at the heart of marketing, it breathes meaning into things and ideas. What is becoming important is symbolic and virtual, says Santosh Desai, MD & CEO, Future Brands

e4m by exchange4media Staff
Published: May 12, 2012 8:06 PM  | 1 min read
Marketing opens up new ways of seeing the world
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If you look at the heart of marketing, it breathes meaning into things and ideas. What is becoming important is symbolic and virtual, says Santosh Desai, MD & CEO, Future Brands More

Published On: May 12, 2012 8:06 PM