Rediffusion wins creative mandate for Glucon-D
The scope of the account includes Glucon-D’s brand extensions
Rediffusion has bagged the creative mandate for Glucon-D, a Zydus Wellness brand.
The scope of the account includes creative services for Glucon-D and its brand extensions.
Tarun Arora, CEO, Zydus Wellness, said: “Rediffusion effectively won the account from a multi-agency pitch held recently with the strength and quality of their strategy and creative. We look forward to a rewarding relationship with them.”
On the win, Dr. Sandeep Goyal, Managing Director says, “We are privileged to handle a heritage brand like Glucon D along with its extension of Glucon-D ImmunoVolt. Wellness products are the future growth areas and we will help take these brands to greater heights.”
Kalyani Srivastava, Joint President adds: “We are delighted to handle this prestigious brand and will ensure that the brand grows exponentially with impactful and persuasive advertising.”
