‘Special interest magazines are here to stay’

The media today is very dynamic and we need to continuously delight the reader to grab and retain his or her attention. There is just too much stimuli out there. So, the biggest challenge will be to keep the reader interested month after month, says Manoj Khatri, Editor & Publisher, Complete Wellbeing.

e4m by exchange4media Staff
Published: Nov 29, 2008 6:47 AM  | 1 min read
‘Special interest magazines are here to stay’
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The media today is very dynamic and we need to continuously delight the reader to grab and retain his or her attention. There is just too much stimuli out there. So, the biggest challenge will be to keep the reader interested month after month, says Manoj Khatri, Editor & Publisher, Complete Wellbeing.

Published On: Nov 29, 2008 6:47 AM 
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