The ad industry in India is not going to grow this year: Publicis’ Nakul Chopra

“While the slowdown has had an impact, we are fortunate that in India we have not felt the hit like other parts of the world. But another truth is that the advertising industry in India is not going to grow this year. The issue is what shape you will be in when the growth curve starts rising again,” says Nakul Chopra, CEO, Publicis South Asia.

e4m by exchange4media Staff
Published: Jul 25, 2009 8:11 AM  | 1 min read
The ad industry in India is not going to grow this year: Publicis’ Nakul Chopra
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“While the slowdown has had an impact, we are fortunate that in India we have not felt the hit like other parts of the world. But another truth is that the advertising industry in India is not going to grow this year. The issue is what shape you will be in when the growth curve starts rising again,” says Nakul Chopra, CEO, Publicis South Asia.

Published On: Jul 25, 2009 8:11 AM