The intent is to make eco-friendliness the brand recall: Harkirat Singh, MD, Woodland India.

“We have always been an outdoor brand and very much in tune with nature. Woodland plans to leverage this association more strongly to further strengthen the brand by changing over its entire range of shoes and apparel to quality eco-friendly products,” says Harkirat Singh, MD, Woodland India.

e4m by exchange4media Staff
Published: Dec 1, 2010 7:58 AM  | 1 min read
The intent is to make eco-friendliness the brand recall: Harkirat Singh, MD, Woodland India.
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“We have always been an outdoor brand and very much in tune with nature. Woodland plans to leverage this association more strongly to further strengthen the brand by changing over its entire range of shoes and apparel to quality eco-friendly products,” says Harkirat Singh, MD, Woodland India.  More

Published On: Dec 1, 2010 7:58 AM