Unilever initiates global media review

As per reports, the FMCG giant last reviewed its media account in 2021

Unilever has initiated a global media review, as per media reports.

The FMCG giant last reviewed its media account in 2021 when Mindshare retained the media planning and buying account in the US, the UK and Ireland.

As per reports, Mindshare will be repitching for the account.

Globally, Unilever owns brands like Dove, Bena & Jerry's and Marmite.