Mike Nakamura, Global President, dentsu X, has been appointed Executive Director of Dentsu Aegis Network (DAN) Entertainment & Sports, according to media reports.
He will reportedly continue as Global Director dentsu X, with the additional portfolio of designing DAN’s offering in entertainment and sports.
DAN Entertainment & Sports focuses on production, rights and distribution of content and entertainment, exploring naming and broadcast rights opportunities, ecommerce and ad inventory, and infrastructure for sports franchises.
Nakamura was quoted as saying, "I look forward to leveraging my early career experiences to design DAN Entertainment & Sports. DAN is in a unique position, with the chance to offer new revenue opportunities for sports franchises, content producers and our clients.”